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Patriots deliver highest 1 PM rating since 2015; Ratings top Boston TV market once again

FOXBOROUGH, Mass. – In the first of two meetings between the AFC East rivals, the Patriots defeated the New York Jets, 27-13, at MetLife Stadium with a performance that was highlighted by a 200-yard rushing attack and another record-breaking moment from Tom Brady as he became the NFL’s all-time passing yardage leader (regular and postseason).

The divisional matchup resonated with local audiences, as the game delivered a 37.2 household rating and 66 market share in the Boston market, which is the best 1 p.m. rating for the Patriots in three seasons.

While earning the top spot in the Boston television ratings this week, the game also finished as the third-highest rated game for the Patriots this season, behind two primetime matchups. In a Monday Night Football showing against the Bills in Week 8, the Patriots earned a 37.3 rating, followed by their highest mark of the season a week later with a 37.9 rating on Sunday Night Football against the Packers.

The CBS (WBZ) broadcast peaked at 3:30 p.m. with a 40.9 rating and 68 share, and the game averaged more than 1.3 million viewers. Compared to the Patriots’ 2017 Week 12 game, a 1 p.m. home contest against the Dolphins, ratings were up 11 percent year-over-year.

Additionally, the regional CBS broadcast, which reached 70 percent of the country, delivered a 9.1 national rating.

The 9-3 Patriots will take on the 6-4-1 Minnesota Vikings at Gillette Stadium this Sunday at 4:25 p.m. ET. The game will be broadcast on FOX (WFXT), with Joe Buck and Troy Aikman calling the game from the booth and Erin Andrews adding analysis from the sidelines.

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